UGAR Email Reporting — PGO list (Maropost 206)

Rates are of delivered volume. GP (Cerebro) is Cerebro gross profit (revenue − COGS − payout) attributed to the send's sub1; * = sheet-backfill GP, frozen at 2026-07-25 (understates late trickle). Revenue is Cerebro gross revenue for the same sub1. GP (ours) is the same send's money rebuilt from Konnektive, our own CRM — cash collected (refunds count as $0) minus Konnektive product cost, joined on the order's sourceValue1 field, which is where the send's sub1 lands. It does NOT subtract merchant fees or affiliate payout, so on third-party sub-ids it reads higher than Cerebro; on our own list the two are comparable. † marks a send whose money includes live class seats. GP (ours) covers Konnektive only — GHL-checkout class sales carry no send id at all and are in neither column. Blank means the Konnektive pull has not been run for that date. SMS opens/clicks are not tracked by carrier — blank, not zero.

Per product across all email slots. Trend = avg GP of the last 2 sends vs the average of all earlier sends (needs ≥3 sends). Editorial rows without a product are excluded here but counted in blended totals.